In Instagram, replenishment is planned - Egypt begins to popularize in the social network!

In Instagram, replenishment is planned - Egypt begins to popularize in the social network!

The Ministry of Tourism has decided to start promoting various tourist sites through digital channels. The official announcement was published recently on the main page of the Egyptian general administration.

Pioneers decided to become representatives of the Egyptian authorities, since no other Middle Eastern country has yet activated in the social network Instagram and does not paint the beauty of its land for subscribers. At the moment, representatives of the Ministry of Tourism are at the stage of searching for influential advertising agencies that will create advertising campaigns and replicate them among millions of subscribers. In addition to the main goal, the channel is planned to be used as the first step in establishing mutual understanding with future tourists. Thus, according to Egyptian officials, newcomers will find it easier to adapt to cultural characteristics and join an unusual environment.

The already functioning Instagram channel "The experience of Egypt", at the same time, will broadcast documentaries and a variety of tourist centers in Egypt around the clock.

Taking into account the constant increase in the tourist flow, such innovations are planned to be supported in every possible way.


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